Move cars off the lot faster than you can drive them
Commit these Chrysler facts to memory and transform from an ordinary salesperson into a brand ambassador As one of the “Big Three” American automobile manufacturers, Chrysler has been a force in the auto industry since the 1920s. It sells vehicles…
Stay competitive in the warmer month by using some of these dynamite dealership marketing strategies Winter is notoriously challenging when it comes to auto dealership sales, with January typically being the slowest month of the year for U.S. auto sales.…
Slip these Mazda facts into your sales arsenal to improve numbers and impress customers You sell Mazda vehicles, but how much do you really know about the brand? Sure, you can spout out details about the newest makes and models…
When you own a car dealership, branding should always be a top priority. It’s a typical day at the dealership, and you’re running around trying to get a million things done. Out of nowhere, a random customer walks up to…
A little homework never hurt anyone! Brush up on your Hyundai facts to impress customers and boost commissions. You may be a natural salesperson—friendly, charismatic, a total people person—but even when you’re born with that “it” factor, you still need…
Stop sending boring email blasts to your entire database—effective automotive customer retention strategies create a more personal experience You’re pretty proud of your dealership’s marketing and advertising efforts. You’ve got that clever commercial running right now, targeted Facebook ads, a…
Commit these Dodge facts to memory and impress your customers Dodge is known as a great American automobile brand and hailed for their workhorse trucks and cool sports cars. If you currently sell Dodge vehicles, you already know you need…
America’s largest generation is finally buying cars, and now it’s time to fully understand Millennial car buying habits so you can get a piece of the pie. Were you working in an auto dealership around 2009? If so, you probably…
Automobile manufacturers keep investing big money in television car ads—but do they work? Matthew McConaughey drives through a nondescript city at night, looking ahead pensively. The camera cuts between dazzling shots of the Lincoln MKC as it travels down the…
There’s an exciting world of selling cars online when you’re willing to get creative and look beyond Craigslist ads When it became apparent that a website for your dealership was no longer a nice option, but a critical “must have,”…
