Is your customer retention program doing what it should to keep existing customers coming back? Customer loyalty is a smart place to spend your advertising dollars. You’ve probably heard that existing customers have a higher chance of making a repeat…
Plenty of companies claim to offer the top sales training seminars, so how can you be sure to choose the right one for your team? You’re never too busy to prioritize education; it’s essential to your success in an ever-changing…
Seven interesting Smart car facts about the brand that put the microcar market on the map Depending on the location of your dealership, you may or may not get a lot of Smart cars in trade. Microcars are a lot…
Auto industry changes are inevitable, and it’s no surprise that dealerships are interested in what trends are heading their way. While automotive technology continues to advance, clients are approaching car purchases differently than they were even just five or ten…
Add a little heat to your winter car sales without taking a big hit on price. Many dealerships agree that winter car sales tend to plummet after the holidays. Some people blame lousy weather while others point the finger at…
Organization. Yes, you heard that right. Organization is a key factor in the success of your dealership. As unlikely as it may sound, staying organized can turn a poorly run dealership into a well-oiled machine. When your team has everything…
Are you confident that your team knows the best way to get the most extended warranty sales? Extended warranty sales are a great way to boost profits, but customers aren’t always willing to purchase extras. Just because some clients…
Is your dealership on the right track when it comes to car finance requirements? Strict auditing, fines, and delayed funding are precisely why in-house compliance is more important than ever. But when it seems like car finance requirements are always…
Upselling can exponentially increase profitability, but with so many used car dealer warranty options available, how can you know if you’re doing it the right way? While used car dealer warranty sales can be beneficial, most dealers don’t spend enough…
Why you need to get your dealer forms organized and what you can do about it right now “I’ve just never been an organized person.” “I try to keep my office organized, but I get so busy, and things pile…
Here’s how car ownership statistics can help you up your sales game ( and where you can find them) Wouldn’t it be helpful to magically know what individual customers want or need? Instead of fumbling around in the dark for…
Plus, 8 sales consultant interview questions you should never ask Poor hiring practices are one of the primary reasons that the turnover rate is so high in auto dealerships, and why so many dealerships are losing money every time a…
