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In car sales, phone training can mean the difference between making money and waving goodbye to potential customers It’s time for a reality check: If you think your dealership is converting the majority of its calls into cash, there’s a…
Volkswagen’s error has cost the company billions of dollars, but the VW settlement could mean profit for your dealership if you follow all the rules. Until recently, Volkswagen had a pristine reputation in the auto industry. They were viewed as…
Attend these automotive industry conferences and learn new tricks of the trade to keep your dealership competitive If you’ve been in the auto industry for a long time, you may have a “been there, done that” attitude. You feel like…
Trying to increase car sales at your dealership? Teach your sales team how to sell two cars in one deal. Month after month, you watch your sales team work diligently to close deals and meet their quotas. However, as their…
Want your dealership to be known in the community for friendly auto sales? Create a reputation management plan and get started. At heart, Kyle was a good kid — but he just couldn’t stop talking in school. He’d get sent…
Commit these compelling Ford facts to memory and use them as sales tools to gain the trust of customers Many car salespeople in the U.S. consider it an honor to sell Ford vehicles. As one of the first automobile companies…
If negative online reviews are plaguing you, dealership customer service issues could be to blame. Your best salesperson is wrapping things up with a satisfied buyer, and you can’t help but overhear their conversation. “Thank you so much! I’m really…
Put real time and effort into your Buy Here Pay Here training program and you’ll invest wisely in your dealership’s success Whether or not you’ve worked at both Buy Here Pay Here (BHPH) and traditional auto dealerships, you know they’re…
You may be quick to point out every faux pas a customer makes during a test drive but how is your test drive etiquette? “Guy pulls out of the lot, crosses four lanes, smacks the curb on the opposite side…
Motivated BHPH dealers can increase and improve their used inventory by putting these essential auto auction tips into action As a Buy Here, Pay Here (BHPH) auto dealer, you fill an important void in the industry. For individuals who can’t…
