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Brush up on your Do Not Call compliance to ensure you’re only calling people who want to hear from you As your dealership dips its toes into the digital age, you’ve probably spent a great deal of time assessing how…
Before you pick up the phone to make that next sales call, double check your dealership’s rules for telemarketing compliance. Just off the top of your head, what is your perception of the average telemarketer? Do you picture a sprawling…
Read this auto dealer’s guide for an overview of the biggest compliance issues that could affect your advertising efforts If you’ve worked in an auto dealership for a few years, you probably know the basics of marketing and advertising compliance—especially…
Taking a look at your auto dealership compliance checklist every quarter will help avoid any unfortunate surprises Compliance. Just hearing the word is enough to send shivers up the spine of any auto dealership owner, manager, or employee. It’s not…
You follow dealer franchise laws because you have to, but why do they exist in the first place? Do a Google search for “dealer franchise laws” and the top results certainly tell a story of confusion, pessimism, and discussion about…
There are three primary scenarios in which you should always send an adverse action notice Use the term “adverse action notice” around a new salesperson at your dealership, and watch their eyes widen and eyebrows raise. For auto industry newbies,…
Total automotive compliance = #dealershipgoals Back in the day, auto salespeople had it pretty easy. Sure, there was still pressure to sell and please customers, but they weren’t bogged down by compliance laws. Today, and especially over the last 25…
You may be a big fan of spot delivery in your dealership, but if you’re not doing it right, you may be hearing from the FTC. Ask any dealership employee what their busiest times are, and you’ll likely always get…
“Operation Collection Protection” targets illegal debt collection practices across the country. Is your dealership in compliance? You are undoubtedly familiar with the Federal Trade Commission, aka the FTC. The FTC is the government agency that works on behalf of consumers…
Car dealer complaints are going to happen, but it’s how you resolve them that’ll set your dealership apart from the rest. You’re having a great day at work. Your sales team has been busy closing deals, customers seem happy, and…
