The challenge
Before AutoRaptor
As one of Western New York’s largest Buy Here Pay Here dealerships, E-Z Loan Auto Sales needed dealership technology that helped the team stay responsive while keeping customer relationships personal.
Customer story
E-Z Loan Auto Sales
E-Z Loan Auto Sales improves customer relationships with AutoRaptor’s texting features
“Other CRMs I’ve seen are simple in appearance but not with usability. AutoRaptor is the opposite.”
5+ years
AutoRaptor customer
The solution
A dealership CRM workflow
AutoRaptor gave the team a simple, usable dealership CRM with texting, email marketing, customer history, and responsive support in one place.
The results
What changed
- Texting helped the team communicate with customers faster
- Email marketing templates made outreach easier to manage
- Customer history stayed organized for stronger follow-up
- The team gained responsive support from people who understood their needs
A dealership built around relationships
Tucked away in Western New York, E-Z Loan Auto Sales has helped thousands of customers find the right vehicles for their budgets and lifestyles. With locations in Buffalo, Lockport, and Niagara Falls, the dealership is known for quality vehicles, fair pricing, and deep community involvement.
Sarah Graf, Marketing Manager at E-Z Loan Auto Sales, brought more than a decade of marketing and advertising experience to the dealership and saw how important a dealership CRM is to modern sales and customer communication.
Success starts with people
Sarah believes AutoRaptor’s value starts before the feature list. The support team is responsive, helpful, and knowledgeable about dealership needs, giving E-Z Loan a vendor relationship that feels personal instead of transactional.
That support matters when a CRM is used across the dealership every day. The team needs software that is simple to understand, but still powerful enough to keep sales and marketing activity moving.
Texting and email that fit the sales process
AutoRaptor’s texting tools helped E-Z Loan keep conversations moving in the channel customers prefer. Customer history, communication records, and follow-up activity stay together, so the team can respond with context.
The dealership also uses AutoRaptor’s email marketing features to stay connected with customers, build campaigns, and send messages without adding unnecessary complexity to the process.
A CRM the team can actually use
Sarah summed up the difference clearly: some CRMs look simple but are difficult to use. AutoRaptor gives dealerships a clean experience with practical workflows, making it easier for the team to stay organized and keep relationships moving forward.
Start selling more cars faster
See how AutoRaptor can help your dealership organize leads, improve follow-up, and create a stronger sales process.
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